Portfolio
Work
Selected case studies in AI, content, design and strategy.
AI · Content · Design
RCS Image Optimizer
An AI-powered way to get predictable images in RCS messages.
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AI · Design
Send Window Optimization
Data-driven send timing without tripling the work.
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Design · Content
SMS/MMS Fallback
Giving marketers confidence that RCS messages get delivered.
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Content · Strategy · AI
Humana On Hand
UX writing for a mobile-first health insurance plan.
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Content · Strategy
Developer Documentation Migration
Rewriting the developer-facing docs for Vibes.
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Content
Mobile Health Summary
Help documentation for the Vibes Platform analytics dashboard.
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Strategy
Humana Digital Onboarding
A Humana content strategy for new Medicare members.
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